Keyword Service (keywords or keyphrases) - Talking to your potential customers in their own language

Keyword service - What is it?

Keyword Services are essential to every search engine marketing campaign. Uncovering how your target market uses language and behaviour when they search for products or services like yours will have a tremendous impact on the bottom-line results.

Webviz keyword service uses data from your own website as well as real data (available if you know where to look from the search engines) to ensure that your website uses keywords most used by potential visitors. This is often different to the way you refer to your own products and services. Different keywords and keyphrases can signal different intentions and can also reveal the searchers stage in the purchase process.

In order to be useful keywords must possess 3 things

  • It must be popular with your target market
  • It must have little internet competition
  • Must be relevant to the overall theme of the website

Keyword Service - What it gives you

You could, of course do this yourself but without the skills, software and time it is very, very labour intensive. Alternatively, you can use the webviz Keyword Service to uncover and deliver:

  • Qualified leads to your site that are actively seeking products like yours
  • The messages tailored to searchers in their choice of language
  • The stage in the purchase process of potential consumers through their choice and number of keywords. Ensuring that the keywords chosen are ones which will convert through to sale
  • Positive branding, since highly ranked sites are perceived as having high credibility
  • Long-lasting results

The webviz Keyword Service is generally part of a search engine optimisation campaign.

How do I get it and how much will it cost?

Initially just call Ian Bowland on 0115 941 5297 or email ian.b@webviz.co.uk to talk through your requirements. Generally the Keyword Service is undertaken as part of an overall search engine optimisation strategy. We work with large and small companies and always work within budgets agreed upfront.

Alternatively, just fill in the Free website assessment form opposite for webviz to do an initial basic review your site and let you know where you stack up in the search engine optimisation stakes for your keywords.

If you have any queries about Keyword Service please call Ian on 0115 941 5297 or check our glossary

We also provide this service to

Web agencies or Advertising agencies who want to offer their own clients Search Engine Optimisation or Pay per click services.

Search Engine Optimisation
Link Building and Improving Link Popularity
Online PR
Website Review and Website Ranking Help
Search Engine Submission and Directory Submission
Online Advertising and Website Marketing Strategy
Pay Per Click Advertising and PPC Advertising

webviz.co.uk – a search engine optimisation firm based in Nottingham, East Midlands offering our Keyword Service as part of a search engine optimisation service (seo) to companies throughout the U.K. and Ireland.
info@webviz.co.uk

Tel: 0115 941 5297
.

 

 

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